The Story of Grand + Benedicts: A Legacy of Innovation and Flexibility

Based in Portland, Oregon, Grand + Benedicts has been a trusted name in retail store fixtures since 1948.

Known for their commitment to quality and innovation, they specialize in custom shelving systems and modular designs that provide retailers worldwide with flexible and durable solutions.

At the core of Grand + Benedicts' business is a dedication to flexibility. Their shelving systems are engineered to be fully modular and configurable, enabling customers to create personalized setups tailored to their exact needs.

The Product

One of their flagship products, the Lozier Gondola Shelving, shows this commitment to customization. Designed to help stores build clean and organized displays, this shelving system allows for unparalleled flexibility.

Customers can create a shelving system that fits their needs and adjust features like:

• Length, height, and depth
• Colors and finishes
• Add-on components like shelves, backboards, and end caps

However, this level of customization came with its own challenges.

"Our shelving units are highly configurable. Customers can customize every detail, but trying to kit these options manually resulted in endless complexity." - Camilla, Director of Marketing

‍It became clear that although the product's versatility was a big selling point, handling it efficiently was a challenge.

The Challenge

The flexibility that made the Lozier Gondola Shelving so appealing also created a major bottleneck for the sales process.

Whenever a customer requested a quote, the sales team had to manually gather and price all the components - a time-consuming and error-prone process.

"Traditionally, designing gondola shelving required lengthy consultations with our sales team. It wasn't just inefficient - it slowed the customer's buying process and sometimes even led to lost sales." - John Phillips, CEO

‍For customers, the experience was equally frustrating. They couldn't easily visualize the wide range of shelving options or get a quick quote, forcing them to rely on back-and-forth communication with the sales team.

This often led to delays and made the buying process more complicated than it needed to be. The company realized they needed a solution to make things simpler and faster.

The Solution

Camilla wanted an online tool to simplify the customer experience and improve the sales process. She imagined a platform where customers could:

• Customize their shelving systems
• See real-time 3D visuals of their designs
• Receive instant and accurate quotes - all without involving the sales team

This idea wasn't just about making things easier - it was about improving efficiency and creating a smooth experience for customers. But finding the right solution at a good price was difficult.

"Many tools we found were designed for large corporations with huge budgets, which didn't align with our needs as a smaller company. We needed a cost-efficient solution that wouldn't compromise on quality."- Camilla

After a thorough search, Camilla discovered VividWorks. Their 3D product configurator met all the requirements, offering dynamic, high-quality visuals at an affordable price.

"What impressed me most about VividWorks was their real-time visualization. Customers could see exactly what they were configuring with every adjustment. That feature alone set them apart." - Camilla

‍The 3D Shelving Configurator

Partnering with VividWorks, Grand + Benedicts launched a 3D shelving configurator that transformed their sales process.

The platform allows retailers to design Lozier Gondola Shelving online by customizing every detail, including even small details:

• Size, color, and finish
• Back panels, shelves, and add-ons

A detailed 3D visual gives customers a clear view of their finished unit. Once the design is done, the configurator instantly provides a quote, removing delays and making the process simpler.

"The configurator puts control directly in the hands of our customers. They can design, visualize, and purchase shelving systems entirely on their own terms." - John Phillips, CEO

‍Customers can even seamlessly add their custom configurations to their cart, making checkout fast and effortless.

The Results

The 3D shelving configurator has become a key tool for both customers and the Grand + Benedicts' sales team.

"Customers no longer need to contact us for quotes - they can do it all on their own. The time savings have been huge for both our sales team and our clients. Salespeople who aren't super familiar with this product can just go in and get a quote. The fact that we've managed to configure these complex products and get pricing automatically is amazing" - Camilla

Benefits for Customers:

• Time savings - customers can independently design and order their shelving without a sales consultation.

• Instant quotes - no waiting for follow-ups or lengthy manual calculations.

• Enhanced visualization - a clear 3D product preview ensures confidence in their purchase decisions.

Benefits for the Sales Team:

• Simplified workflows - the team can focus on strategic tasks instead of manual quoting.

• Reduced errors - automated processes ensure 100% accuracy in pricing and configurations.

• Ease of use - even new sales reps can quickly generate quotes without extensive product knowledge.

‍The configurator has not only streamlined internal operations but also strengthened Grand + Benedicts' competitive advantage in the market.

Partnership with VividWorks

The successful launch of the 3D configurator was made possible by VividWorks' expertise and exceptional service.

"Working with VividWorks was a great experience- professional, reliable, and budget-friendly. Their 3D visuals exceeded our expectations and have been a hit with both our team and customers. Their team was professional, reliable, and easy to work with - even accommodating time zone differences. I highly recommend VividWorks to any business looking for a great 3D solution." - Camilla

The configurator is now a key part of Grand + Benedicts' online sales strategy, and the company continues to improve it to better meet changing customer needs.

Experience the Innovation Yourself

Grand + Benedicts is committed to making retail store solutions smarter, faster, and more accessible. Try their innovative 3D shelving configurator today and see the difference for yourself.

Not sure where to start with a 3D product configurator? Book a call with with VividWorks, and explore how our tailored 3D solutions can transform your customer experience!