How does the 3D Configurator work?

It allows real-time product customization and visualization directly on your website.

Can I integrate the configurator into Shopify?

Yes. VividWorks supports Shopify, WooCommerce, and other platforms.

3D Product Visualization Platform

Product Customizer for eCommerce

Create engaging, memorable experience shopping experience with every click

Book a demo

Request a quote

Try it yourself

AR-enabledStand out with Augmented reality & real-time Product Customization

Empower customers to customize, view and order your products online

Real-time visualization

Real-time customization

eCommerce, ERP, CRM, intergrations

AR, VR & Animations

Dynamic pricing & measurements

3D room planning

3D Product Customization in Real Time

Boost customer confidence with a smooth and interactive product customization experience.

Let customers personalize products directly on your website and view live previews of their customizations from every angle with our intuitive Product Customizer. ‍

Streamline Lead to Order Process

Tired of going back and forth with customer designs and drawings until a final design is approved?
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Handle the custom design requests without needing to use outside drawing programs. ‍Let customers design their ideal product in a virtual and self-service way.

Try it out

Empower Customers & Grow Your Business with Our Product Customizer

10x

increase in productivity

150%

revenue growth

90%

less manual work

100%

error-free orders

Benefits of the Product Customizer

Real-time 3D Customization for Any Product

The VividWorks Product customizer supports any product type and an endless customization options, ensuring flexibility and tailored solutions for every need.

Real-Time Pricing & Add-to-Cart

See the exact cost of your customized product in real-time. Customers can add their products to cart with a click, skipping manual entry.

Precise Measurements & Order Summary

Customers can view detailed dimensions for their customized product to ensure a perfect fit. Review all order details in one place for a seamless customization experience.

Augmented Reality & Animations

Let customers view their customized products in their living space with Augmented Reality. Elevate engagement with animated product displays.

What Our Customers Say

"People can self-serve and design their own workshops. The end result has been fantastic. In terms of the precision and how it looks - it's just top-notch. In terms of the quality of the work and what we've delivered, it's brilliant. I maintain it's probably one of the best ones that I've ever seen."

Tim Blake

Head of Customer experience, Bunker Storage (Draper Tools)

"Now it's a lot easier with a system. Clients no longer have to think too much - the system ensures everything is correct. Before, when we sat with a client, we could easily use half an hour, now it's just five minutes instead. The process was really nice. It took a bit longer than expected, but VividWorks quickly understood that, which was very important to us"

Oliver Kubicki

Head of Digital Development, New Works

"The planner truly brought product planning to our customers, and it became a central part of the customer experience. It doesn’t let you build something that's not allowed. The logic is still there. And everyone can use it. We're super happy with the planners and our work with VividWorks and would recommend them for any company looking for a 3D provider."

Sebastian Bencsik

Marketing & PR Manager, Blå Station

"Working with VividWorks was a great experience - professional, reliable, and budget-friendly. Their 3D visuals exceeded our expectations and have been a hit with both our team and customers. Their team was professional, reliable, and easy to work with - even accommodating time zone differences. I highly recommend VividWorks to any business looking for a great 3D solution.”

Camilla Chalmers

Marketing Director, Grand+Benedicts

"We worked a lot in Photoshop, creating configurations of different cabinets for the customers depending on their needs. This was time-consuming and the result was always 2D images to present to the customer. Then we found VividWorks and noticed there actually was an affordable option to create 3D configurator. We felt right away this was the way to go.”

Zebastian Häggblad

Founder, Supra Cabinets

"With the 3D product configurator, we saw a shift in 90% of orders - people are designing their own products and buying them online in real-time. Customers can literally purchase our product without any communication with our sales team."

Elliott Moseley

Director and owner, ELLTEK

"We offer a high degree of flexibility and our product can be tailored to individual needs. It was often difficult to visualize the end product. VividWorks' product configuration platforn helps our customers to better visualize the product and its variants.”

Iiris Hollo

Development Manager, Lundia

“The most important part is being able to visualize the shelving and place it as a 3D model in a room to see how it fits. Now, it's very easy to swap out components while you're designing. Clients no longer have to think too much about what to include - the system ensures everything is correct."

Oliver Kubicki

Head of digital development, New Works

"VividWorks' product configurator allows our customers to configure and buy our assortment with limitless combinations. Before, it was difficult to visualize all possibilities available to our customers. ”

Jonas Hansen

eCommerce Manager, Audo (former by Lassen)

“The configurator puts control directly in the hands of our customers. They can design, visualize, and purchase shelving systems entirely on their own terms."

John Phillips

CEO, Grand+Benedicts

"We’ve increased our sales to the professional segment. Our retail partners have also increased sales, as they can offer a new and valuable service to their shoppers."

Kristian Bye

CEO, BEDD

"We used far more resources to close a sale. Salespeople had to provide more guidance along the way, and because the decision-making process with the customer took longer due to the greater deal of uncertainty involved"

Jan Alexen

Store manager, Montana

"VividWorks has assisted us to both help our customer's clients visualise their product selections, as well as automate workflow between our systems and customers”

Brian Smith

General manager, National tiles

"VividWorks is providing us with a cloud-based design software tool that is being utilized in our stores worldwide. The platform is user-friendly and easy to adapt, resulting in a seamless integration into our existing workflow.”

Karsten Kristensen

Head of IT, BoConcept

"VividWorks provides high quality and expertise in their solution. We have implemented their solution to configure and visualize the modular sofa selection that our customers have ordered. As a result, we have increased our accuracy and can now offer a higher level of service to our customers.”

Torben Thodsen

Commercial Director, KEBE

“VividWorks help us get the sales done easier, faster and the platform can help show to the end user how products will look like. The visual part of the VividWorks program is very good”

Jesper Vaabengaard

Visual Merchandise Coordinator, Louis Poulsen

“VividWorks builds long-term relationships and they never stop developing their platform which ensures that I as a customer always can be in the front edge. For us they are solving our problem by showing complex variations of furniture so that both the customer and our staff can see what the end result will be.”

Thommy Grape

Manager, EM Home

“VividWorks was an ideal partner and completed its portion of the work perfectly as planned and, to our pleasant surprise, with a very quick turnaround time. With VividWorks Planner, you can order all the kitchen furnishings you need, such as cabinets and household appliances and sockets, no matter where you are, even directly from the construction site.”

Jussi Peltoniemi

a partner at Ideal Keittiöt

How to get started

1. Book a demo

Book a demo or contact us to discuss your business needs and make sure we are a fit.

2. Scoping & Proposal

We review your use case, product catalog, then provide a quote for the subscription fee and implementation cost based on your product's complexity and requirements.

3. Proposal

Upon approval, we kick off the project with a team meeting. Regular status meetings are then scheduled to keep you updated on the project's progress.

4. Go live

When your app is ready and approved, it's ready to go live. Our dedicated support team remains at your disposal to assist with any queries you may have.

FAQ

Explore FAQs about VividWorks. For unanswered queries, please contact us!

Why is VividWorks the best partner for me?

For over 20 years, we've helped businesses sell configurable products using advanced 3D technology. We work closely with our customers to shape our roadmap and keep improving the platform. We understand your business and your needs and we can help you get there. Let's connect and talk it through.

What is a 3D product configurator, and why might my brand need one?

Our 3D configurator is an interactive tool that lets your customers build and customize online, almost from scratch, in real-time. The VividWorks’ visual configuration and pricing features display every possible product variant and combination, showing buyers exactly what they’re building in 3D while your sales team gets instant, 100% error-free quotes every time.
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See our 3D product configurators in action .
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3D configuration reduces guesswork and boosts buyer confidence, and it works. Clients using VividWorks have reported:
‍20–30% faster sales cycles, 2X faster in closing qualified deals
Lower errors
‍And up to 30% higher conversion rates for websites
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Whether you’re selling modular fixtures or complex furniture, our 3D configurator turns slow manual quoting into a seamless, visual buying experience.

How does your 3D configurator work?

At the heart of the VividWorks platform is the use of high-quality 3D models in GLTF format to represent items. We can use your 3D files and do optimization if needed. If you don't have 3D files, we can create them for you. The platform loads product data and 3D assets and it is designed to integrate seamlessly into various eCommerce platforms, and other production systems via plugins or APIs. Read more in our 3D Modelling Guide.

Are you using AI and how?

We're developing AI capabilities to simplify room planning and product configuration. Our focus is on practical tools that reduce manual work and support real, configurable products not just AI-generated content. Contact us to learn more

How quickly can I implement a 3D configurator?

Implementation time varies with complexity, but the VividWorks team provides a clear scoping process and project plan. We work closely with your team throughout the setup to meet your launch timeline. Check out our Process page to learn more about our process in detail.

How to get started with your 3D configurator?

We invite you to book a free demo to discuss your business needs and ensure a good fit. We will demo our platform, review your use case and product catalog. Then we provide a tailored quote for the subscription fee and implementation costs. Read more: How to Get Started Guide & Our Process page.

Can I use my own 3D models? What if I don't have 3D files?

You can use your own 3D models or you can hire our 3D experts to help you. If you have 3D models in gLTF 2.0 format, you can use them directly. 3D models in other formats can usually be utilized, please contact our team to learn more about this option. Check out our 3D model guide for more info.

What can be configured or designed? What kinds of products, spaces, and materials are supported?

We provide standard configuration rule building blocks that permit building a very broad range of designs, including their accessories and materials. We constantly develop and enhance the structure logic and welcome feedback in case your product requires some specific capability that we don't yet support. Our 3D Room Planner allows you to plan and design spaces like kitchens, bathrooms, apartments, offices, or any other space.

How much does the 3D configurator cost?

You can check our subscription fee here. Building a configurator has an implementation cost that depends on what your use case is, how complex your product is, and any special features or integrations you may have. To estimate your cost, we need to know more about your business and product. Please book a free call to get started. Read more: Costs Breakdown Guide.

Which integrations are supported?

You can place the configurator on any website. Our platform is API-based and can be integrated with any websites, eCommerce platforms like Shopify, Magento, WooCommerce, ERPs, CRMs and other enterprise sales and order handling systems. We maintain certain integrations as ready-made / off-the-shelf and you can check for more details here. We'd love to learn from you if an integration is missing.

Can I see examples or case studies?

Sure! Feel free to check out our customer stories showing how companies like Montana and Sankyo transformed their processes with our 3D configurator. And our Showcase page lists the recent examples of the configurators we built for clients. On the discovery call, we will go through specific cases and demos that are relevant to your industry.

What does Configure, Price, Quote (CPQ) mean?

CPQ stands for Configure-Price-Quote which is a process for automating the process of selling configurable, modular products. Doing it visually (as in Visual CPQ) helps the user to see the configuration. True 3D helps to see a product with as much detail as feasible. The process helps you to automate configuration of complex, customizable, modular products and provide pricing and quotation to speed up the process. As a result you get error-free orders and less returns.

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Crush your targets with VividWorks 🚀