CPQ stands for Configure, Price, Quote. It refers to software solutions designed to streamline the sales process by enabling businesses to efficiently configure complex products or services, calculate accurate pricing, and generate quotes for customers. CPQ systems typically include features such as product configuration tools, pricing engines, quoting functionality, and approval workflows. By automating these processes, CPQ solutions help businesses improve sales efficiency, ensure pricing consistency, and increase profitability.

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Visual CPQ

The Comprehensive Guide: What is Visual CPQ?