A sales configurator is a software tool designed to help companies sell customizable products more efficiently. It allows customers or sales representatives to select product options, features, and configurations to meet specific needs or preferences.

This interactive platform usually provides visual feedback, such as images or 3D models, showing the customizations in real-time. By ensuring that only compatible options are combined, it helps in avoiding errors and simplifying the ordering process. Additionally, a sales configurator can generate accurate price estimates and product specifications, facilitating a smoother, faster, and more informed sales experience.

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